
From July 18th to 23rd 1974, Srila Prabhupada visited New Vrindaban for the third time, to further establish his vision for it as a sacred place known worldwide for five primary things: cow protection, simple-living, holy pilgrimage, spiritual education, and above all, loving Krishna. In a letter one year earlier, the ISKCON Founder-Acharya had written to encourage the expanding farm community: “Yes! Go on acquiring the surrounding lands, and in this way we will establish a local self-governing village and show all the world a practical example of spiritual life as Krishna Himself exhibited in Vrindaban.”
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